Category: ‘Fashion’

Snapback hats

August 17, 2011 Posted by Dudley Stotesbury

While not limited to sport, there probably isn’t a sports team in the world that doesn’t sell snapback hats with their team badge or logo on them.

When most people think snapback hats they think of their favorite team of their favorite sport.  These thoughts can bring joy and pleasure.  People wear these hats with pride and for some they provide a strong feeling of belonging, of camaraderie and solidarity.  It may be a simple construction of fabric and plastic but it’s not the thing that is important it is the emotional attachment.  It’s the feelings that are brought up by what snapback hats often represent.

Some teams have more than one design or color scheme to chose from.  The cynical may say that it’s just a marketing ploy to sell more merchandise and others will see it as a way they can support their team more.  There are others again that will see it as a great way of being able to support their team but still having a choice to chose what they like rather than being forced into one thing.  Whatever your take on this most teams will offer a selection of hat designs for you to chose between.

It’s not so bad, though, as snapback hats are fairly inexpensive although generally the bigger the team the more the hat costs!  If you just can’t chose between two designs offered by your team why not have both?

Corporate bodies often produce them with the company logo and give them out for free at trade shows and events for brand awareness purposes.  Even if people have no particular interest in the company concerned often they’ll be work at least now and then as they’re free and every one loves a freebie!

Sometimes they can be part of a company uniform, fast food outlets often use them for both corporate reasons and for food hygiene reasons, keeping hair out of the way of food preparation.

Some law enforcement agencies use them primarily for identification purposes, something to supplement the uniform as often the head/face is the immediate focus of the human eye so having an easily recognizable hat will lead to quicker identification.